Finally, we decide how the name and/or symbols should look every time the brand communicates with its customers.
If required we produce a 'branding kit' – a set of guidelines that show how to reproduce the new brand accurately across a full range of mediums.
We then recommend when and where the brand should be communicating whether that’s through packaging, advertising, direct mail, websites, literature or exhibitions.
Once designed we then manage every bit of the production process with the same care and attention to detail.